Welcome to the world of Chromatica!
Chromatica is a series of instructional tools designed to help introduce fledgling artists and designers to the study of color. The three main components of Chromatica are the booklet, series of paper tools, and the video — all of which work cohesively with each other to convey color concepts.
Inspired by the struggles of self-taught artists and designers and the ever-growing misconception that a strong understanding of software usage equates to strong understanding of art and design principles, Chromatica aims to not only make the topic of color more approachable to beginners, but also to serve as quick reference material and a concise refresher to anyone seeking simplified color theory. Chromatica is entirely free to view and print out, and encourages a creative, fearless approach to experiment with art, as the best way to understand color is to experience using color for yourself.
Chromatica covers basic color theory, color relationships, and the underlying principles of the usage of color.
This booklet is a pocket reference. It covers the primary and secondary colors in-depth, briefly touching on tertiary color. It also includes gamut usage, color models, light, value, temperature, hierarchy, and palette usage.
Designed for usage within the booklet, these paper tools break down concepts of color, value, off-white, and hierarchy into tangible, tactile forms, allowing the user to use them in their respective pages to understand concepts highlighted in the booklet. They are also usable outside of the booklet, as they are removable and small enough to be carried around in a pocket.
The paper modular tools and respective inserts are pocketed directly into the booklet and the reside near the respective content they are designed to visualize.
This motion work incorporates color and color theory by showing them as abstracted environments, and also as the traditional model of a color wheel.
It will take you through each major color, and slowly introduce concepts of color, eventually culminating in using multiple colors and modes together to form a different result.
Exploring the objective nature of color, it also shows that once an objective understanding is made, color can also be treated in an subjective light.
